Press Release

3D AG Launches soorce3D Enabling EU Digital Product Passport Compliance BAAR, SWITZERLAND, November 12, 2025 3D AG, a Swiss security company with a more than 35-year history in anti-counterfeiting innovation, has launched soorce3D, a blockchain-based traceability platform that helps manufacturers prepare for the European Union's upcoming Digital Product Passport (DPP) requirements and comply with emerging regulations being deployed worldwide. The soorce3D platform enables secure digital replication of each product in a manufacturer's inventory and connects the physical product to its verified digital record via a tamper-evident hologram label. This label serves as a bridge between the physical product and its blockchain-secured digital twin. The 2027 EU Product Transparency Requirement Beginning in 2027, nearly all products sold in the European Union will require a DPP. This digital tool, mapped to each individual product unit, will store information about the product's lifecycle, including material origins, manufacturing data, environmental impact, repairability, recyclability, ownership history, and proof of authenticity. The new regulation represents one of the most significant disruptions in manufacturing and supply chain management in recent decades and poses potential challenges for companies that implement too hastily or too late. The DPP requirements will be implemented in phases. Textiles will have to comply by 2027, followed by consumer electronics, batteries, and other product categories in subsequent years, with the regulation eventually expanding to cover all goods sold in the EU. The Countdown to the Digital Product Passport Has Begun The European Union's 2027 mandate for Digital Product Passports presents manufacturers worldwide with an unprecedented challenge. Companies must fundamentally transform how they collect, secure, and share product data, a shift that affects everything from IT infrastructure to data acquisition across complex global supply chains. With many organizations facing significant uncertainty about how to comply, the need for a clear, robust, and reliable solution has never been more urgent. A Secure Bridge Between the Physical and Digital Worlds The soorce3D platform addresses one of the key challenges of the regulation: linking a real-world product with a digital record that cannot be altered or copied. This enables each product's digital passport to be sealed and authenticated, ensuring trustworthy information for end customers and regulatory authorities who need to audit or verify the data. One unit equals one digital passport, with tamper-proof integrity that cannot be corrupted. 3D AG's approach uses custom-made holographic labels combined with either NFC chips or QR codes to create a secure connection between the physical product and the soorce3D application. 3D AG has protected its clients for years with custom holograms proven in global government and commercial applications. Now, soorce3D makes this protection easier to implement and even more secure, while opening new communication channels between brands and their end customers. The holographic labels are created with optical structures that are prohibitively difficult and expensive to reproduce, making counterfeiting virtually impossible. When you have spent decades staying ahead of criminal counterfeiting operations, you develop a deep understanding of security. We are building an infrastructure of trust for customers, brands, and institutions worldwide. Martina Muller CEO soorce3D Turning Compliance into Competitive Advantage While regulatory compliance is the starting point, 3D AG understands that transparency has become a strategic differentiator. The soorce3D platform not only ensures compliance, also helps manufacturers protect brand value, strengthen customer relationships through post-purchase communication, and build customer trust by providing verifiable product information. Companies can use verified product data to detect unauthorized distribution, track items across global supply chains, and provide consumers with trustworthy information about sustainability claims. The platform also simplifies warranty registration and enables ongoing digital engagement between brands and customers. Supporting the Circular Economy The DPP is a cornerstone of the EU’s circular economy strategy, which seeks to extend product lifespans, reduce waste, and promote high-quality recycling. By embedding verified lifecycle data into every item, manufacturers can demonstrate compliance while also proving the environmental value of their products. According to 3D AG, the shift toward transparency will reward companies that invest early in sustainability and product intelligence. Products with verifiable environmental performance are expected to gain market advantage once transparency becomes a standard expectation.“The manufacturers who will thrive are not those treating transparency as a burden,” Martina Mueller said. “They are the ones who understand it as a strategic opportunity to build stronger and more sustainable businesses.” Availability and Integration The soorce3D platform is now commercially available and designed to integrate with existing manufacturing and enterprise resource planning systems. It supports phased deployment in line with the EU’s rollout schedule for different product sectors. The company has not yet disclosed pricing details or early customer partnerships.

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